Marketing Automation Consultant (MAC) - Marketo
Bangalore, Karnataka, India
Full Time
Mid Level
Who we are?
MarketOne International is a global provider of marketing services helping companies identify new prospects, develop sales lead programs, and convert new business. Our wide array of services includes contact database development, event recruitment, automated marketing, sales lead development, primary market research and Lead Lifecycle Management. MarketOne serves leading technology companies around the globe, including 8 of the 10 largest tech companies in the world.
With delivery capability across Europe, Asia Pacific, and the Americas, MarketOne has fast become the go-to partner for large-scale, global marketing initiatives that rely on sophisticated demand generation programs. Our corporate track record features fifteen consecutive years of growth and profitability. MarketOne
As a Marketing Automation Consultant on Marketo, you will be responsible in end-to-end campaign management on the Marketo platform. This will primarily include gauging client requirements, analyzing feasibility, creating the needful on the platform and involved in post deployment reporting. This will also require you to closely work with peers to ensure timely delivery of the needful, Keeping quality at utmost priority.
Must Have:
Roles and Responsibilities:
MarketOne International is a global provider of marketing services helping companies identify new prospects, develop sales lead programs, and convert new business. Our wide array of services includes contact database development, event recruitment, automated marketing, sales lead development, primary market research and Lead Lifecycle Management. MarketOne serves leading technology companies around the globe, including 8 of the 10 largest tech companies in the world.
With delivery capability across Europe, Asia Pacific, and the Americas, MarketOne has fast become the go-to partner for large-scale, global marketing initiatives that rely on sophisticated demand generation programs. Our corporate track record features fifteen consecutive years of growth and profitability. MarketOne
As a Marketing Automation Consultant on Marketo, you will be responsible in end-to-end campaign management on the Marketo platform. This will primarily include gauging client requirements, analyzing feasibility, creating the needful on the platform and involved in post deployment reporting. This will also require you to closely work with peers to ensure timely delivery of the needful, Keeping quality at utmost priority.
Must Have:
- 3+ years of technical/strategic use of Marketo’s marketing automation platform (Power User/Admin) within a B2B corporate engagement or as an external consultant working with large B2B clients.
- Ability to advise on both the technical and business impacts related to the use of marketing automation, CRM and reporting platforms.
- Exceptional traditional and online communication skills. Emotional intelligence.
- Ability to prioritize and manage multiple needs, projects, resources.
- Ability to delegate executional work to our delivery teams and stay focused on strategic needs of our clients.
- Manage executive expectations, lead strategic direction and grow MarketOne’s services footprint within your assign accounts.
- Experience delivering rapidly designed and developed projects using best practices in Program Management – timelines, client expectations, budget/profitability, protect scope, etc.
- Meet with clients to define and articulate business requirements and architect complex solutions leveraging single/multiple on-demand and hosted Marketing Automation/CRM platforms.
- Act as Account Manager for new and existing clients. Assess needs, align stakeholders, and develop measurable systems resource and process change.
- Manage internal and external resources to ensure fixed and variable scope deliverables are delivered on time, on budget, and as specified.
- Act as a source of “best practice” in Marketing Automation, Digital Marketing, and Sales Enablement for internal team.
- Align with Marketing and Sales groups to productize and standardize solutions and messaging.
- Support Sales with prospect engagement and solutions engineering/solution design as needed.
- Produce high-quality proposals, reports, account reviews, and process documents.
- Conduct needs analysis through technology audit, content audit, process audits, interviewing.
- Ability to identify new projects within existing accounts and work with business development and /or delivery program managers/ architects to scope and close business.
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