Who we are?

MarketOne International is a global provider of marketing services helping companies identify new prospects, develop sales lead programs, and convert new business.  Our wide array of services includes contact database development, event recruitment, automated marketing, sales lead development, primary market research and Lead Lifecycle Management.  MarketOne serves leading technology companies around the globe, including 8 of the 10 largest tech companies in the world.  

With delivery capability across Europe, Asia Pacific, and the Americas, MarketOne has fast become the go-to partner for large-scale, global marketing initiatives that rely on sophisticated demand generation programs.  Our corporate track record features fifteen consecutive years of growth and profitability.

We are seeking an experienced Pardot Expert to join our Digital Production team. Your responsibilities will primarily include gauging client requirements, analyzing feasibility, creating the needful on the platform and being involved in post deployment reporting. This will also require you to closely work with peers to ensure timely delivery of campaigns and tasks, keeping quality at utmost priority. 

Must Have:

• Proven experience as a Pardot Administrator or Pardot Expert, with a minimum of  3 years of hands-on experience.
• In-depth knowledge of Pardot's features, functionalities, and integrations.
• Strong understanding of marketing automation principles and best practices.
• Proficient in HTML, CSS, and familiarity with SSJS.
• Excellent problem-solving and troubleshooting skills.
• Strong communication and interpersonal skills.
• Ability to prioritize and manage multiple needs, projects, and resources.
• Ability to work collaboratively in a team environment.
• Preferred Qualifications: Pardot Certified Specialist or Consultant certification.
• Experience with Salesforce CRM and its integration with Pardot and Lighting App.
• Knowledge of marketing automation platforms beyond Pardot (e.g., Marketo, Eloqua, SFMC) is a plus. 

Roles and Responsibilities:

• Campaign Management:
  • Develop and execute multi-channel marketing campaigns using Pardot's automation capabilities.
  • Design and build complex drip campaigns, nurture streams, and email templates.
  • Segment and manage marketing lists effectively.
• Pardot Administration and Maintenance:
  • Configure and maintain Pardot integrations with other systems (e.g., webinar platform, marketing automation tools).
  • Troubleshoot and resolve technical issues related to Pardot.
• Reporting and Analytics:
  • Create and customize Pardot/Salesforce Analytics reports and dashboards to track key marketing metrics.
• Training and Support:
  • Provide training and support to peers on Pardot best practices.
  • Document Pardot processes, workflows, and procedures.
  • Stay up-to-date with Pardot updates and new features, sharing knowledge with the team.